This project was using a logo that I created for a holiday company. The intended customers are families and people looking for a holiday in a static caravan or large tent that is already provided and includes other services such as children's clubs and activities throughout the day. I was mainly influenced by companies like Keycamp and EuroCamp.
Using this logo I created a layout and colour scheme for various stationery, including a bright footer image using elements from the logo and the colours from the logo in order to create a consistency for the brand. I also sourced a royalty free image that I felt fitted the target customer and the image that the company would be trying to portray for some of the stationery.
